CONTENT

Jess Druey creates thoughtful, culture-forward content rooted in real life — blending storytelling, education, humor, and hosting to build connection both online and offline.

Her work sits at the intersection of modern adulthood, wine & hospitality, business, and embodied living, with a focus on showing up consistently, honestly, and with intention.

✨ CONTENT PILLARS

1️⃣ Lifestyle, Home & Hosting

Making everyday life feel intentional, warm, and worth showing up for.

This pillar is about the physical world — how we live, gather, host, and create beauty in everyday moments. Jess’s lifestyle content is grounded, aspirational but accessible, and rooted in real routines rather than perfection.

Topics include:

  • Hosting dinners, gatherings, and casual get-togethers

  • Home as a place for creativity and connection

  • Daily rituals, routines, and discipline

  • Food, cooking, and simple entertaining

  • Building a life that feels calm, beautiful, and lived-in

2️⃣ Wine Education, Entertainment & Storytelling

Wine without intimidation — culture, context, and connection.

Jess approaches wine as a social and cultural experience, not a status symbol. Her wine content blends education, entertainment, and storytelling to make wine feel approachable, fun, and part of everyday life.

Topics include:

  • Wine education made simple and relatable

  • Storytelling around wine, food, and place

  • Hosting with wine and pairing for real life

  • Behind-the-scenes of building a wine brand

  • Making wine feel human, social, and accessible

3️⃣ Business, Career & Adulting

Building a career — and a life — with intention.

This pillar focuses on modern work, entrepreneurship, and navigating adulthood without a clear roadmap. Jess shares lessons from building brands, showing up publicly, and learning through action rather than perfection.

Topics include:

  • Adulting, discipline, and building momentum

  • Career growth and finding purpose through doing

  • Entrepreneurship and long-term thinking

  • Personal branding and consistency

  • Navigating modern work without burnout

Driven by curiosity and built on purpose, this is where bold thinking meets thoughtful execution. Let’s create something meaningful together.

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